The library, the toolkit, and the playbook
for buying and operating small businesses.
Free guides. Working calculators. Honest analysis of the lenders, brokers, and providers you'll work with. No login walls, no email gates on educational content, and no soft-pedaling of the parts that actually matter.
shipping in v1
the roadmap
or paywalls
Coverage
Three clusters, mapped to the deal you're actually doing.
Pick where you are. Each cluster has cornerstone guides plus the supporting articles and tools that hang off them.
Search & Sourcing
Build a thesis. Evaluate brokers. Read CIMs critically. Find proprietary deals without burning out.
Browse cluster →Diligence & Financing
Quality of earnings, working capital, SBA mechanics, LOIs. The middle of the deal where buyers lose money.
Browse cluster →Operate & Grow
The first 90 days, hiring a #2, 13-week cash forecasts, add-on acquisitions, exit prep.
Browse cluster →Cornerstones
Guides built to be the canonical answer.
Tools
Calculators that handle the actual edge cases.
SBA 7(a) Loan Calculator
Monthly payments, amortization, year-by-year principal vs interest. Built for acquisition loans.
LiveWorking Capital Peg Estimator
Defensible peg from historical financials. Seasonal adjustments included.
Coming soonQoE ROI Estimator
When does a $20–50K Quality of Earnings engagement pay for itself? Run the math.
Coming soonAbout
Built for the community. Free, forever.
Search-fund buyers have Stanford. Funded searchers have Searchfunder. The self-funded acquirer, ETA, and SMB operator community has a thousand podcast episodes, a dozen Twitter threads, scattered courses, and no canonical reference. StarForge Advisors aims to become that reference: open, current, primary-source, and useful at 11 p.m. when you're staring at a Schedule of Adjustments.
Every guide and every tool stays free. No paywalls. No login walls. No paid coaching. No consulting tier. The project is sustained through clearly disclosed brand sponsorships, partnerships, and advertising — never through gating the education itself.